Download Archipelago Tourism: Policies and Practices (New Directions by Godfrey Baldacchino PDF

By Godfrey Baldacchino

Exploring the conceptual insights supplied via the archipelagic 'twist' within the context of tourism ideas, guidelines and practices, this quantity attracts on a global sequence of case reports to examine most sensible perform in branding, advertising and marketing and logistics in archipelago vacationer locations. The booklet asks and seeks to reply to such questions as: how one can 'sell' a multi-island vacation spot, with no risking a message that could be too advanced and diffuse for audiences to snatch directly to? Does one inspire viewers to do 'island hopping'; and, if that is so, how and with what logistic amenities? How does one ascribe particular island locations inside an total archipelago model? could smaller islands insurgent opposed to a composite branding technique that truly merits different islands? How does one learn or craft shipping rules as a functionality of the 'reterritorialisation' of a multi-island area? This ebook pioneers the exploration of the archipelago as tourism learn concentration (and not only locus); a heuristic machine for rendering islands as websites of other tourism practices, industries and rules, but additionally of demanding situations and possibilities.

Show description

Read or Download Archipelago Tourism: Policies and Practices (New Directions in Tourism Analysis) PDF

Best business hospitality, travel & tourism books

Destination Brands

This textbook exhibits how towns, areas and nations undertake branding recommendations just like these of best family model names on the way to differentiate themselves and emotionally connect to capability travelers. It asks even if vacationer locations get the reputations they deserve and makes use of topical case reports to debate model ideas and demanding situations.

Wedding Planning and Management: Consultancy for Diverse Clients

Marriage ceremony making plans and administration: Consultancy for varied consumers, second version presents scholars, experts, owners, students and engaged with a finished advent to the enterprise of weddings. searching through an occasion administration lens, this is often the one booklet to entirely discover the basics of weddings, together with historic and cultural foundations, perform, and the enterprise of marriage ceremony making plans in a single quantity.

Santa Fe's Historic Hotels (Images of America)

It's unknown while the earliest advertisement accommodation institution got here to Santa Fe. in spite of the fact that, the 1st transparent id of a inn at a selected website in Santa Fe dates to 1833, whilst Mary and James Donoho operated an lodge at the web site of what's now los angeles Fonda at the Plaza, the resort on the finish of the path.

The Analytic Hospitality Executive: Implementing Data Analytics in Hotels and Casinos (Wiley and SAS Business Series)

Particular analytics to deal with the original possibilities in hospitality and gaming The Analytic Hospitality govt is helping choice makers comprehend sizeable facts and the way it will possibly force worth within the undefined. Written through a number one company analytics professional who makes a speciality of hospitality and trip, this publication attracts a right away hyperlink among significant info and hospitality, and indicates you the way to include analytics into your strategic administration initiative.

Extra info for Archipelago Tourism: Policies and Practices (New Directions in Tourism Analysis)

Example text

Download PDF sample

Rated 4.56 of 5 – based on 42 votes